2019 has been a mixed year of sorts. Unlike previous years since Blaque Falcon’s inception we delivered both the Season One and Two. Both Seasons had their own identities as well as a clear voice and scope on the direction we wanted to take. Season One was simply our first foray into the fashion world with a simple, yet timeless collection of loungewear for both Men and Women. The innovative thing for us was that we used this to initiate all of our customers as honorary ‘Falconites’, thus forming our Falcon Family.
Ever since then we’ve ridden the wave of sorts by introducing more and more new members to our family, which prompted the baseline of direction on where we were going as a family. I’ve written in length on how the significance of the Falcon symbol dating back to ancient history. I’ve also written extensively on previous posts on the release of both collections and where I felt (at the time) Blaque Falcon was going.
While Season One put our foot through the door so to speak, Season Two guaranteed that we were certainly here to stay in the ever-evolving fashion arena. We took our initial street / loungewear approach another level by introducing our Falcon Bomber Jackets, but we also told our story through a fresh new range of Polos, Chinos and even Chino shorts (to name a few). I deliberately decided to take us in a more traditional ‘preppy’ direction as I felt that we can do that with the simple, but timeless symbol we have.
Season Three takes Blaque Falcon continuing to lean in the same direction, but I consider this a level up, as it adds to both the loungewear and preppy ranges. For the lounge wear range we’ve upgraded our hoodies with zips to add more durability to its function. Simply another layer to its function. Extending the authentic collection, we’ve also included cardigans, wool sweatshirts and our half-zip pullovers – all to broaden The Falcon wings for years to come.
We’ve also done an update to our Falcon Casual Shirts. I was very particular on how I wanted this product to evolve, as I wanted to keep the garments’ simplicity, but keep its very useful functionality. Casual shirts can easily be worn in anytime of the year, and we’ve even managed to produce shirts specifically for women – hence the sensitivity!
I’m looking forward to what 2020 will bring for us as a brand and as company. Every challenge forthwith presents an opportunity for us to showcase ourselves, and we thank and welcome all comments and support.
Onwards and upwards!