Since the release of our Season Two Collection, I’ve been in a constant pursuit of other avenues to push Blaque Falcon further on the map. You may have noticed from our range of posts that we haven’t done any market stalls or pushed on any particular events as of late. We’ve done this particularly to focus our energies in building our presence online - particularly on the social media pages. So far, the decision has been a fruitful one where our follower outreach continues to expand and multiply as the months pass.
Blaque Falcon on The Biographies' store
One of the reasons I feel this is the case is because of our consistent diverse portrayal of ourselves online. Another reason is that we’re still very much an independent brand that prides itself on a self-sustaining model. You’ve more than likely come across this message on previous posts and even on our about us page. This foreknowledge of self-reliance and independence is one of the furores of what the Falcon emblem embodies - in that to promote the self esteem and belief in oneself to achieve positive goals.
One of the main advantages of all of this, is the ability to not only have a direct to consumer network with our products, but also with other independent businesses. Recently we’ve been in contact with Stephanie Chosen, founder of The Biographies platform. This is an online platform that enables customers to seek out other businesses with similar intentions to build their platforms as well on a grassroots level.
Stephanie Chosen, Founder of The BiographiesWe initially received an email from her expressing her interest in collaborating, and having seen her work and engaging her intentions, I was very interested to hear her proposals. After multiple phone conversations and emails, we’ve managed to get Blaque Falcon on The Biographies platform, which is positive step for multiple reasons. Right now, customers can interface and purchase our Season One line of clothing in the store! Be on the look out for future news on this, as time develops.