Anyone who’s had any experience in the Fashion game, whether it’s in retail, designing, blogging, or even simply modelling (for the record I’ve done all four) know that September - particularly in the U.K is a busy period. September means that we’re at the end of summer, which equals the sun rising a little later and sets earlier, and if that doesn’t tell you that winters coming, the unexpected gale force winds will. The seasons here tend to quickly come and go rather quickly but most importantly its Fashion season, which gives every would-be fashion blogger and Instagram model a chance to show off how important they are to their virtual followers – real or fake.
It’s a different story for us here at Blaque Falcon. While we like to embrace new designs, ideas and innovations, we also like to ask the question of why things are - for if everyone was to try to be the ‘next big thing’, then the creativity would easily be boxed - thus leaving our customers with a whole load of garments that don’t work.
This is precisely why we deliberately keep everything simple, but effective. Take our Falcon Embroidered T-Shirts for example. While this may not make waves or turn heads at next year’s Mens Fashion Week, it serves its purpose with a simple, but quality design of embroidery to ensure that you truly are wielding the regal and royal animal of The Falcon.
Therefore, we were incredibly humbled to take part of a few smaller and independent-run fashion events for September. Firstly, we were involved with the Aeren Waters brand for their first ever Fashion Pop-Up event in Hoxton. This was headed by the incredibly brave, but ambitious Nerea Gibson. My initial contact with her was via Cherisea Giddings owner of C Model Management, who put us forward. Nerea understood and appreciated the simplistic of our garments and even purchased a few too!
Another event that we were involved in was the E4 Fashion Show hosted by the London Borough of Waltham Forest. This was of course monumental for us as a brand, as this was our first ever fashion show and it was another fantastic opportunity to embrace the local community and push our brand forward directly to our customers. On the day it appeared that the weather did everything it could to make sure the event didn’t happen, but the gazebos did its job and the models from Waltham Forest College still ripped the runway with Blaque Falcon gear as well as others.
As always, we’ll keep striving to push our brand forward by continuing to develop relationships with other independent brands and organisations – fashion shows and events alike. Through this we can keep the lights on in the creativity field and continue to make ourselves hungry through the process.
As stated in our earlier posts, Blaque Falcon has and always will continue to strive in exploring all kinds of avenues to advance itself - but more importantly to spread itself wide.
With that, we are totally open for considering methods and ways we can spread the message of advancing consciousness. One of the many practical things that I’m particularly enthusiastic about is leading a healthy lifestyle, eating the right food, and being as physically active as possible, for how can one advance ones own state of mind, without committing to activities that lead to it’s advancement? Living a healthy life as well as advancing your spirit and mind are all one and the same package, hence why I’m personally particularly proud of our recent announcement. As of August 2018, Blaque Falcon managed to broker a deal with East London Amateur Football Club, Old Parmiterians F.C.
If you’ve had a chance to read my first book DRAX, you would notice that I humorously described the work out routine of the Novel’s primary protagonist. Luke very much took his gym sessions seriously - even so much as to look down on other inside of Reece’s gym. With that in mind, it’s oddly ironic and somewhat coincidental that Blaque Falcon is proudly sponsoring a local football team.
Founded in the year 1898 and part of the AFA (Amateur Football Alliance), Old Parmiterians are one of the U.K’s longest serving football club that has full F.A Charter status. They are the largest football club in the country currently having up to nine squads including four veterans teams competing in the Amateur Football Combination league and The Greene King Essex Veterans’ League respectively.
Blaque Falcon having the opportunity of being part of such a club is a monumental moment for our history and one that we can certainly take plenty of pride in. Be on the look out for any updates with this new partnership.
Since the release of our Season Two Collection, I’ve been in a constant pursuit of other avenues to push Blaque Falcon further on the map. You may have noticed from our range of posts that we haven’t done any market stalls or pushed on any particular events as of late. We’ve done this particularly to focus our energies in building our presence online - particularly on the social media pages. So far, the decision has been a fruitful one where our follower outreach continues to expand and multiply as the months pass.
Blaque Falcon on The Biographies' store
One of the reasons I feel this is the case is because of our consistent diverse portrayal of ourselves online. Another reason is that we’re still very much an independent brand that prides itself on a self-sustaining model. You’ve more than likely come across this message on previous posts and even on our about us page. This foreknowledge of self-reliance and independence is one of the furores of what the Falcon emblem embodies - in that to promote the self esteem and belief in oneself to achieve positive goals.
One of the main advantages of all of this, is the ability to not only have a direct to consumer network with our products, but also with other independent businesses. Recently we’ve been in contact with Stephanie Chosen, founder of The Biographies platform. This is an online platform that enables customers to seek out other businesses with similar intentions to build their platforms as well on a grassroots level.
Stephanie Chosen, Founder of The BiographiesWe initially received an email from her expressing her interest in collaborating, and having seen her work and engaging her intentions, I was very interested to hear her proposals. After multiple phone conversations and emails, we’ve managed to get Blaque Falcon on The Biographies platform, which is positive step for multiple reasons. Right now, customers can interface and purchase our Season One line of clothing in the store! Be on the look out for future news on this, as time develops.
2017 was the year that pretty much set the pace and tone for Blaque Falcon Clothing and Publishing. The very idea of kicking off a clothing line came to fruition following multiple brainstorms, questions, set-backs and a whole barrage of emails sent to different suppliers and merchandisers. The result was our first collection of clothing and the brand’s publication of its debut novel, Drax. The experience itself was somewhat of an education for myself. To test the market’s waters, last summer I decided to rent my own pop-up shop, and pursue a very short career as a market trader. I traded in Chingford, Brick Lane, Battersea, Tottenham, Enfield and Battersea. I took every opportunity available to receive direct feedback and involvement in getting the brand off the ground.
With the first-hand experience and lessons learned during this in 2017, I knew that the intention for Season Two was going to be somewhat of a transitional one. I very much wanted to keep the brand’s ethos of regal sovereignty yet take the brand to a period of ascension; and to achieve this was to take Blaque Falcon to a new direction.
Usually when companies, brands, people of influence etc. announce that they wish to take themselves in a new direction, this usually results in the audience giving a somewhat nervous sense of anticipation of what’s to come next. I’d like to think the host of YouTube videos and other exclusive behind the scenes content on social media have dispelled any sense of doubt of what’s to come for Season Two.
Season One was, to say the least a warm-up to what we have in store for Season Two. I wanted to kick-start the brand by starting modestly – providing a simplistic, yet a quality controllable collection for both men and women. This involved a minimal line of T-Shirts, long-sleeve t-shirts, jogging bottoms and hoodies for both genders, as well as a unisex Sweatshirt. The feedback was overwhelmingly positive, with the majority of customers and supporters complimenting on the softness and comfort of the products – not to mention the positive reader reviews of my novel Drax. While this was all very humbling and of course exciting, this gave me a detailed enough baseline on where to take Season Two, namely keep doing what you’re doing but better.
The Season One photoshoots all provided a very urban theme to jump-start, which clearly worked, but to introduce a fresh new outlook, I wanted to bring in a more preppy-summertime theme in. We have a collection of Unisex Casual shirts, and knitted sweatshirts, a range of Mens Chino Trousers and Shorts, Polo -shirts for both men and women as well as some crop-top shirts for women - not to mention a range of unisex Bomber Jackets.
I have truly been blessed to work with several talented individuals to make Season Two come to fruition. It’s collaborations like these that personally confirmed to me that my entrepreneurial endeavour was very much the correct path to take. As mentioned on previous posts, the Falcon symbolises the visionary power necessary to achieve one’s goal, thus achieving spiritual sovereignty. We as Falconites and Falconettes elevate ourselves to see beyond the horizon, and when necessary, we swoop in for our prey with no permission while also eliminating all distractions en route.